Senior Account Director PR

The Senior Account Executive (SAE) typically has four to seven years of public relations experience. The SAE often serves as a primary client contact, assisting in the strategic direction and execution of the tactical elements of Zozimus’s public relations campaigns. They have strong client management skills, and continue to develop and refine leadership skills by working closely with Account Directors. SAEs should think and act more strategically and proactively than Account Executives, Assistant Account Executives and Account Coordinators. The SAE reports directly to an Account Director (or VP), and can also oversee the day-to-day activity of one or more members of the public relations team. In some cases, they will be asked to manage the 451 PR intern program. The SAE works closely with Zozimus’s digital marketing and creative teams to facilitate integrated communications campaigns.

SAEs represent the agency and its work in a professional manner and present it clearly and confidently in client meetings and industry events. They also demonstrate personal initiative, interest and commitment to supporting agency marketing, financial and HR goals.

Responsibilities:

  • Develop a strong relationship with client contact(s); act as back-up to the Account Director
  • Keep abreast of each client’s industry; competition and coverage
  • Develop and implement PR strategies and plans for clients, with guidance from managers, by conducting research, brainstorming ideas, and editing documents – delegating tasks within these areas to all members of the assigned team
  • Develop tactical plans for clients as needed
  • Play a lead role in regular client reporting – weekly, monthly and quarterly
  • Attend in-person press meetings with client, when appropriate
  • Develop and maintain successful relationships with key media members
  • Identify, pitch and follow up on media opportunities
  • Edit and/or write press materials
  • Oversee and develop press tour and trade show schedules and appointments
  • Oversee monthly and quarterly PR reports
  • Broker strategic partnerships on behalf of clients
  • Work with internal digital marketing and creative teams when appropriate
  • Provide constructive guidance and supportive feedback
  • Serve as a mentor for junior staff members – develop and demonstrate management skills through work with ACs and AEs
  • Work with ACs and/or AEs to keep top-tier media lists up to date
  • Business travel is sometimes required

Candidate Objectives & Job Specifications/Qualifications:

  • Ability to produce great work results through relentless organization, uncompromising integrity, effective communication, and proactive problem solving
  • Ability to work with multiple teams on multiple, overlapping deadlines
  • Desire to be innovative
  • Capacity to interact well with prospective clients, clients, and other agency team members
  • Resourceful, entrepreneurial spirit
  • Bachelor’s Degree
  • Seven to ten years of public relations agency experience

To apply send your cover letter and resume with the subject “Public Relations Senior Account Executive” to Vmariscal@zozimus.com