A high-performing paid search marketing strategy is essential for a strong, successful, integrated marketing campaign. At Zozimus, we believe that every media buying campaign should
In our first installment in our ‘Zoz in the Spotlight’ blog series, Senior VP Director of Strategy and Planning, Jake Gerber, provides a background and
In our latest installment in our ‘Summer of Zoz’ blog series, Senior VP Director of Strategy and Planning, Jake Gerber, provides insights into branding in
In our next installment in our ‘Summer of Zoz’ blog series, Executive VP of Digital Marketing and Analytics, David Wilson provides insights on dark social
In our next installment in our ‘Summer of Zoz’ blog series, Executive VP of Digital Marketing and Analytics, David Wilson provides insights into marketing strategies
In our next installment in our ‘Summer of Zoz’ blog series, Executive VP of Digital Marketing and Analytics, David Wilson provides insights into the new
In our first installment in our ‘Summer of Zoz’ blog series, Senior VP Director of Strategy and Planning, Jake Gerber, provides insights into the changing
These Higher Ed Snapchat strategies for boosting enrollment are part of an ongoing series we have called Higher Ed best practices. Included in this series:
One of the more incredible shifts in culture is happening in higher education. Just recently attending college was an expectation for many students. Now, a
It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it
Department Spotlight: Creative
Marketing Brand Awareness: Direct vs Programmatic Media Buying
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