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Google Display Network Quality Score
What Is Quality Score? Anyone who is familiar with Google Ads has surely heard the term “Quality Score.” To refresh your memories, the Quality Score
How the Coronavirus is Impacting Consumer Purchasing Decisions and Creating a Massive Opportunity for Brands
It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it
The Changing Face of Influencer Marketing | Part 1
Influencer marketing is a rapidly growing industry. According to Influencer Marketing Hub, in 2021 influencer marketing generated an estimated $13.8 billion and is expected to reach
What To Expect When You Launch a New Website in 2022: Organic Traffic & SEO
As technology advances and user needs and behaviors change, it’s critical to keep up with those changes by refreshing, and in many cases, redesigning your
Four 2019 Digital Marketing Predictions The Experts Got Wrong
As I was starting to work on my 2020 digital marketing predictions, I decided to take a look at how accurate the 2019 predictions were from industry
Five Marketing Tips for Q4 Success: How to Make Your Products Shine (and Sell) this Holiday Season
According to the National Retail Federation, 2019 retail industry sales are expected to grow between 3.8 and 4.4 percent over last year. The high level of
We are Zozimus
Our agency philosophy is that the best branding always starts with clearly defining the “Why”—as in, “Why does this company exist?” When 451 Marketing was
Artificial Intelligence: What is it and how can it help?
Artificial Intelligence: What is it and how can it help? Scrolling through twitter, it seems as though every business account is talking about artificial intelligence
What’s More Important? Exploring Impact of Reach vs. Engagement
The debate over which social media initiative – reach or engagement – reigns supreme when it comes to brands has been discussed at length. Why the
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GREAT RESULTS TOGETHER
At Zozimus, it’s important to us that we achieve great results, while still maintaining authenticity and thorough strategy for your brand. Our team is committed to working hard to make your dreams come true, while not taking ourselves too seriously in the process. We’re ready to dive into your next campaign together.
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(617) 259-1605
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