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Geofencing is a location-based digital marketing tool that lets marketers send messages to smartphone users in a defined geographic area. At Zozimus, we use geofencing to help our clients deliver specific advertisements based on the target audience’s exact location. Click here to read how we applied this to lower the cost per patient by 29% for
Learn MoreWith the cost of a 30-second Super Bowl ad sitting at $5 million, it’s no surprise that big brands are teasing spots on social media. These companies are using the Super Bowl as a large-scale marketing campaign, beginning to launch weeks, even months, in advance of the big game. In the past, companies would tease
Learn MoreOur agency philosophy is that the best branding always starts with clearly defining the “Why”—as in, “Why does this company exist?” When 451 Marketing was founded, we helped our clients grow their sales and awareness with brilliant digital marketing…hence the literary reference in our name to Ray Bradbury’s novel Fahrenheit 451, which is the temperature
Learn MoreJanuary 2020 Core Algorithm Update – And What it Means for SEO
What To Expect When You Launch a New Website in 2020: Organic Traffic & SEO
Five Marketing Tips for Q4 Success: How to Make Your Products Shine (and Sell) this Holiday Season
Q+A with a Housewares Industry Insider: Looking Ahead at the Holiday Shopping Season
How to Track a “Button Click” Event in Google Analytics Using Google Tag Manager
