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The Five Metrics We Use To Measure Our SEO

Should Rankings Be Your Main KPI for Search Engine Optimization? I recently came across the HubSpot 2021 State of Marketing report and I was surprised to find that so many companies are still using keyword rankings as the main measure of SEO success. Here at Zozimus, we don’t consider keyword rankings a top Key Performance

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Supercharging eCommerce Advertising

Don’t forget to optimize your feedback loop! Imagine being the chef/owner of a new restaurant. You have spent countless hours understanding your clientele, researching what they will like, planning the menu, ambiance and service so that they will love it.  While planning, you have consulted friends, staff, other chefs about what will work best. You

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