Social media has emerged as a powerful force in shaping consumer behavior, with recent data underscoring its growing influence on buying decisions. In fact, social

Snapchat has become a powerful marketing tool for brands looking to engage with younger audiences in a highly interactive way. With millions of daily users,

At Zozimus, we believe social media is more than just likes, comments, and shares. It’s the stage where your brand voice is heard, your story

Election week presents a unique challenge for brands on social media. The intense focus on political events, discussions, and news can easily overshadow brand messaging,

Social media moves fast. What worked last year—or even last month—might now be doing more harm than good for your brand. As platforms evolve, so

If it feels like a new social feature pops up every week, you’re not alone. Social media is ever-evolving, and it can be tough to

Our team is focused on staying on top of trends for our clients, specifically in the higher education space. Our Social Media Strategist, Jamie Garrett

If it feels like a new social feature pops up every week, you’re not alone. Social media is ever-evolving, and it can be tough to