A BOSTON AGENCY WITH GLOBAL REACH
OFFERING BOSTON-BASED MARKETING EXPERTISE
MARKETING DIAGNOSTICS
Take the first step in discovery by accessing our diagnostic services. Completely complimentary to you, we’ll review your current marketing strategy and offer our advice.
Simply select a service in need of an audit, and one of our Senior Partners will review your brand at no cost to you.
ZOZIMUS’S boston MARKETING AUDITS INCLUDE:
We evaluate how your brand shows up when people ask AI assistants and answer engines about your category. The audit maps current citation share, identifies the content and schema gaps keeping you out of AI-generated answers, and prioritizes the fixes most likely to earn inclusion. You get a clear picture of whether AI systems trust your brand as a source.
A full technical, content, and authority review of your site against the queries that actually drive revenue. We surface crawl and indexation issues, thin or cannibalizing content, and the keyword territory competitors are taking from you. Findings come ranked by effort versus impact so your team knows what to fix first.
We examine account structure, match types, negative keyword coverage, bidding strategy, and creative to find where spend is leaking. The audit quantifies wasted budget by campaign and identifies the queries and audiences producing real conversions versus noise. Recommendations focus on efficiency gains you can implement immediately.
We study how visitors actually move through your site and where they abandon. Using analytics data, heatmaps, and funnel review, we pinpoint friction in navigation, forms, page speed, and messaging that suppresses conversion. You receive a prioritized list of changes tied to projected lift.
SOCIAL SENTIMENT ANALYSIS
We analyze what people say about your brand, your competitors, and your category across social platforms, forums, and review sites. The assessment separates volume from meaning, identifying the themes driving positive advocacy and the concerns creating drag. Results inform both content strategy and reputation risk planning.
We pressure-test your go-to-market approach against market conditions, buyer behavior, and competitive positioning. The analysis reviews segmentation, messaging, channel mix, and sales enablement to find where the strategy breaks down between promise and execution. Output is a clear read on what to keep, what to reposition, and where to invest next.
MARKETING EFFICIENCY ASSESSMENT
We trace every dollar across channels to identify overlap, underperformance, and spend that produces activity without outcomes. The assessment compares cost per acquisition, channel contribution, and payback period to show where budget is working and where it is not. You leave knowing exactly what to cut, shift, or scale.
LOCAL SEARCH VISIBILITY ASSESSMENT
We evaluate how your locations perform in map packs, local organic results, and AI-generated local recommendations. The assessment reviews listing accuracy, review velocity and sentiment, local content coverage, and competitor visibility in your service areas. You get a location-level view of where you are winning and where you are invisible.
COMPETITIVE SHARE OF VOICE ASSESSMENT
We measure how much of the conversation your brand owns relative to competitors across earned media, search, social, and AI answers. The analysis benchmarks visibility by topic and channel to show where competitors are outpacing you and where whitespace remains. Findings translate directly into where to concentrate content and PR effort.
COME WIN WITH US.
When we founded this agency in Boston over 20 years ago, we set out to do something different. We wanted to create an agency that put our clients and their challenges headfirst – as a team.
Now with over $3.5 billion in incremental client revenue, our team of senior leadership creates the best solution for your brand optimized with cutting edge AI analysis, never a prescriptive service.
A LITTLE MAGIC, MIXED WITH A LOT OF STRATEGY.
At Zozimus, we don’t do cookie-cutter. We craft bold, insight-driven strategies and creative that feel unmistakably you — authentic, intentional, and impossible to ignore.
Our cross-disciplinary team of Boston-based strategists, storytellers, and digital experts build campaigns that connect and convert.
+Learn more about Zozimus Digital Marketing, Strategy, Creative, and Public Relations.
A BOSTON AGENCY WITH GLOBAL REACH
LET'S GET STARTED
BOSTON, MA