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The landscape of digital marketing is always evolving, but our team at Zozimus are leading industry experts in their fields. We’re sharing the latest and greatest updates to contribute to the ever-evolving marketplace and creating added value where we can. Let’s dive in!
Mid-Year Marketing Check-In: What CMOs Should Prioritize for the Remainder of 2025
As we cross the halfway mark of 2025, now is the time for Chief Marketing Officers to pause, recalibrate, and reimagine. The first six months
The AI Advantage: Why Your Brand Can’t Afford to Ignore Virtual Influencers
Remember when artificial intelligence felt like something pulled straight from a sci-fi movie? Today, AI is an undeniable force reshaping industries, and it’s making a
Making Every Click Count: SEO Optimization for Boston-Based Non-Profits in 2025
In a city as vibrant, competitive, and community-driven as Boston, non-profit organizations face a unique challenge: how do you stand out online while staying true
Optimizing Your Marketing Budget as a Boston-Based Non-Profit in 2025
In the heart of Boston, where innovation and tradition converge, non-profit organizations are facing increasing pressure to do more with less. The landscape of marketing
AEO vs GEO: How AI Is Rewriting Search
Search behavior is shifting under our feet. Traditional SERPs, once dominated by blue links and organic rankings, are being reshaped by answer engines and generative
Turning Mission Into Movement: The Power of Storytelling in PR Campaigns for Nonprofits
At Zozimus, we believe storytelling isn’t just a tactic—it’s the heartbeat of transformational public relations, especially for nonprofit organizations. When you’re advocating for a cause,
Meta Algorithm Update 2025: What It Means for Brands
Meta is redrawing the map of digital engagement, reshaping how brands connect, reach, and resonate across Facebook and Instagram. With its 2025 algorithm update, the
Why Hiring an AI-Powered Agency Is in Your Best Interest as a Brand
In an era where marketing is changing at lightning speed, staying ahead of the curve is no longer optional, it’s essential. Whether you’re a legacy
Turning Digital Friction into Revenue: How Zozimus Helped Bob’s Discount Furniture Unlock Tens of Millions
When Bob’s Discount Furniture, an iconic American retailer synonymous with value, came to Zozimus, they were grappling with a troubling trend: digital sales were falling
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At Zozimus, it’s important to us that we achieve great results, while still maintaining authenticity and thorough strategy for your brand. Our team is committed to working hard to make your dreams come true, while not taking ourselves too seriously in the process. We’re ready to dive into your next campaign together.
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