Our Approach

At Zozimus, we ensure that all of our SEO clients get the most out of their websites. Achieving full visibility and relevance in online search requires a fully customized search marketing strategy to fit the unique needs of your business. Our team of SEO specialists provides helpful action steps and monitors your performance throughout our relationship.

At Zozimus, we believe strong SEO starts by providing a customized technical audit and baseline report. Zozimus uses a proprietary crawling technology to crawl through your website looking for technical issues that could inhibit ranking, crawling or indexing of your website.

To complement the technical audit, we utilize a variety of tools to analyze what tactics your competitors use to improve their positioning online and what are the most valuable keywords that they are targeting.

Building on the work in the competitive audit, we move into a content audit. A content audit is the cornerstone of content strategy, which governs content marketing. A content audit can help you understand which content prompts people to engage with your brand, which content leads them to buy or donate, which content keeps them loyal – in short, which content is performing well (and which isn’t).

These three audits allow us to develop a roadmap for success for our clients.