Sponsorships are vital partnerships that can enhance brand visibility, generate revenue, and create lasting relationships between businesses and audiences. Whether you’re organizing an event, running
In the dynamic world of public relations and digital marketing, understanding the nuances of generational differences is crucial for crafting effective campaigns. As we navigate
Educating patients about healthcare therapies is crucial for ensuring that they understand how to use devices and medications safely and effectively. This understanding leads to
“Should we rebrand?” This is one of the most exciting questions and opportunities for marketers at brands and agencies. One that can drive corporate and
It’s no secret that the medical device industry is a competitive world. With so many companies constantly innovating new devices, it can be tough to
Our strategy department provides insights into the changing landscape for marketing and advertising in times of economic tightness. With a focus on strategy and adapting
In an ever-evolving economic climate, it can be challenging to prioritize strategies for marketing your business and/or services. Senior Partner Tom Lee provides the top
A high-performing paid search marketing strategy is essential for a strong, successful, integrated marketing campaign. At Zozimus, we believe that every media buying campaign should
In our first installment in our ‘Zoz in the Spotlight’ blog series, Senior VP Director of Strategy and Planning, Jake Gerber, provides a background and
In our latest installment in our ‘Summer of Zoz’ blog series, Senior VP Director of Strategy and Planning, Jake Gerber, provides insights into branding in
