Department Spotlight: Public Relations
September 27, 2022
In our next installment in our ‘Zoz in the Spotlight’ blog series, VP Public Relations, Valerie Amenta, provides a background and analysis of our public
WE’RE A DIGITAL MARKETING + ADVERTISING & PR AGENCY
LET’S LEARN TOGETHER
The landscape of digital marketing is always evolving, but our team at Zozimus are leading industry experts in their fields. We’re sharing the latest and greatest updates to contribute to the ever-evolving marketplace and creating added value where we can. Let’s dive in!
New Client Spotlight: Revolutionary Clinics
August 3, 2022
We are thrilled to announce our latest client – Revolutionary Clinics. Rev Clinics is a leading medical marijuana dispensary in the Boston area, focused on
The Changing Face of Influencer Marketing | Part 1
February 4, 2022
Influencer marketing is a rapidly growing industry. According to Influencer Marketing Hub, in 2021 influencer marketing generated an estimated $13.8 billion and is expected to reach
Five Marketing Tips for Q4 Success: How to Make Your Products Shine (and Sell) this Holiday Season
February 4, 2022
According to the National Retail Federation, 2019 retail industry sales are expected to grow between 3.8 and 4.4 percent over last year. The high level of
Client Spotlight: The Yankee Candle Company
February 4, 2022
We’re excited to spotlight our client, The Yankee Candle Company, whose goal is to inspire the joy, comfort and warmth of home that only fragrance can.
4 Event Marketing Lessons from Brands at Music Festivals
February 4, 2022
4 Event Marketing Lessons from Brands at Music Festivals Music festival season is in full swing for 2014 — it seems like we wake up
5 Songs to Get You in the PR Groove
February 4, 2022
5 Songs to Get You in the PR Groove Working at a public relations firm can often be hectic. From working on multiple client accounts to
Real-Time Marketing During the Government Shutdown
February 4, 2022
Real-Time Marketing During the Government Shutdown Certain brands have been known to capitalize on timely situations, whether good or bad, in order to gain exposure
When Ads Cross the Line and the Impact on PR
February 4, 2022
In the past few years, mass advertising has definitely taken an edgier turn. In an effort to break through advertising noise, many companies have rolled
Mirror, Mirror vs. Snow White and the Huntsman: Through a Media Relations Lens
February 4, 2022
Mirror, Mirror vs. Snow White and the Huntsman: Through a Media Relations Lens The trend in the film industry over the past few years of
