Dark Social: What is it?
July 28, 2022
In our next installment in our ‘Summer of Zoz’ blog series, Executive VP of Digital Marketing and Analytics, David Wilson provides insights on dark social
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The landscape of digital marketing is always evolving, but our team at Zozimus are leading industry experts in their fields. We’re sharing the latest and greatest updates to contribute to the ever-evolving marketplace and creating added value where we can. Let’s dive in!
Five Tactics to Drive More Revenue via Social Media
July 18, 2022
In our next installment in our ‘Summer of Zoz’ blog series, Executive VP of Digital Marketing and Analytics, David Wilson provides insights into marketing strategies
Twitter Best Practices
June 15, 2022
These Twitter best practices are part of an ongoing series we have called Social Media best practices. Included in this series: Facebook Best Practices, Instagram
Higher Ed Snapchat Strategies for Boosting Enrollment
June 12, 2022
These Higher Ed Snapchat strategies for boosting enrollment are part of an ongoing series we have called Higher Ed best practices. Included in this series:
Snapchat Best Practices
May 8, 2022
These Snapchat best practices are part of an ongoing series we have called Social Media best practices. Included in this series: Facebook Best Practices, Instagram
How to Launch a Podcast
March 23, 2022
Have you thought about adding a podcast to your overall marketing strategy, but you just can’t seem to pull the trigger and make it happen.
Social Media & The Super Bowl
February 15, 2022
With the cost of a 30-second Super Bowl ad sitting at $5 million, it’s no surprise that big brands are teasing spots on social media. These
How To Go Viral
February 14, 2022
Going viral is something many marketers have on their professional bucket list. If you’re trying to go viral for your own brand or client, here
Supercharging eCommerce Advertising
February 12, 2022
Don’t forget to optimize your feedback loop! Imagine being the chef/owner of a new restaurant. You have spent countless hours understanding your clientele, researching what
Showing Empathy During the Coronavirus Pandemic
February 6, 2022
Should my brand be on social media right now? Is it appropriate for our brand to be actively tweeting, snapping and sharing content on social
