In our next installment in our ‘Zoz in the Spotlight’ blog series, EVP Digital Marketing & Analytics, David Wilson, provides a background and analysis of our digital marketing department. With a focus on brand performance and driving leads, our digital marketing team is ready to make your brand’s dreams come true today.
Zozimus Digital Marketing
At Zozimus, we put the “performance” in performance digital marketing by focusing on delivering the right message to the right person at the right time via the right channel. We achieve high performing campaigns through a series of digital marketing playbooks that help our clients drive traffic, leads and revenue via both online and offline channels.
Data modeling, reporting, predictive analytics and data insights are at the epicenter of every digital marketing campaign that we run. We aggregate data from multiple sources to develop a holistic view of marketing performance across all channels.
A successful digital marketing strategy stems from finding the sweet spot between your business needs and goals and what your audience is interested in. It’s not only important to know who your audience is, but to know where and how to speak to them.
What sets Zozimus apart?
Campaign results are what set Zozimus apart in the agency space. Across our entire digital marketing team, we consistently surpass benchmarks for clients like revenue, traffic and engagement. This is across SEO, paid media, and social media digital channels.
Our impressive results are a result of the talented digital marketing team at Zozimus. Our team members are passionate about their craft and work hard to continue to keep on top of the industry trends and improve their skillsets.
Our Digital Marketing Services
David has more than 20 years working in digital marketing, in-house for a variety of companies and for agencies alike. David brings a passion for proven results to the Zozimus digital marketing team. When asked what he likes about his job, David says that “every day his team has metrics that they are trying to hit for clients. At midnight the scoreboard gets set back to zero and we either hit our goals or we didn’t.”