Google recently launched a new feature as part of Google Maps called “Questions & Answers” which allows users to ask relevant questions, and businesses to respond directly to those questions. These Q&A’s appear directly in the knowledge graph on branded search terms. While this feature can only be managed through Android devices (as of September 2017), our testing has shown that anybody has the ability to post a question on any mobile device. This notification feature could possibly be available for iPhones and other devices later this year or in early 2018.

What do Google Q&A’s look like?

The Q&A feature is located in the mobile knowledge graph, where the contact information of the business is. Managers will be able to edit and manage the answers from the Google My Business App. In addition, you’ll also be able to bring attention to helpful content by “giving a thumbs up” to questions and answers. Keep in mind that notifications for this feature are only available on Google Maps for Android right now, so you’ll have to have the Maps app enabled on Android if you want to respond to customers as soon as a user posts a question.